In winter, days get shorter, snow covers everything, and life slows down – including the real estate market. However, there are several good reasons to put your home on the market during the cold season. In addition to saving time at the bank, you'll also save on moving costs! And that's not all.
Here are the advantages of selling in winter and our tips to help you through this process:
Time Savings
A key factor for a quick sale is to give your property a lot of love to make it more appealing to potential buyers. Selling a property in winter gives you more time to showcase your home during the holiday season. Take the time to do some minor maintenance and check your heating system as well as the insulation of your roof, doors, and windows.
Moreover, these efforts will not be in vain, because generally, winter buyers are more motivated and qualified than summer buyers. Why? Visitors must, among other things, brave the cold and drive in more difficult conditions. This encourages them to make a better selection to avoid wasting their time.
More Serious Buyers and Less Competition
The beginning of the new year is often synonymous with new projects and decision-making. For both sellers and buyers, this renewal makes it possible to realize plans and fulfill wishes. A two-way collaboration between the buyer and the seller makes the visiting and selling experience much more pleasant for everyone. Winter is also an opportunity to stand out from other homes for sale. Supply is lower than demand, which is advantageous for sellers.
Tips for Selling Better in Winter
In winter, people want to find themselves in the comfort of their home. We therefore advise you to create an atmosphere that welcomes them with open arms. This is the perfect season to give a warm touch and make your property even more inviting:
- Clear all walkways, parking lots, and entrances of snow;
- Turn up the thermostats;
- Create a pleasant scent with a batch of cookies, coffee brewing, or ambient fragrances;
- Show quality photos of your home in summer;
- Build a beautiful fire in the fireplace;
- Clean and depersonalize your home;
- Open your blinds and curtains;
- Light each room well;
- Light candles;
- Decorate with flowers and green plants.
Your Ally During a Winter Sale
Collaborating with a Proprio Direct real estate broker is an undeniable advantage to receive advice that will put the odds in your favor when selling. This person will bring the human side back into the transaction and ensure quality visits.
Why choose a Proprio Direct real estate broker ? Read our article on the subject!
