In 2022, it is still possible to find good prices in the real estate market. Although the supply is more limited than before, a good mix of prospecting techniques and proactivity will put all the odds on your side! Here are some tips to combine the right methods.

Prospecting

First come, first served! In prospecting periods, it is essential to develop tactics to be aware of properties for sale even before they are advertised on real estate websites. As demand outweighs supply, you must use your network of contacts to let your entourage know that if they hear of a potential property for sale, you are the first person to contact. Of course, hiring a real estate broker means having access to their well-developed network in the region that interests you.

Facebook also offers visibility on sales pages in your area or on Marketplace, for example. Social networks are increasingly used to display properties for rent or for sale. In short, any strategy is good to stay informed about what is happening in your area. Other tools exist to receive notifications when a property that meets your purchasing criteria is put on the market. Among other things, on Centris or JLR, it is even possible to target a specific property to be notified if it becomes for sale in the future.

Proactivity

Regardless of the method, it is very important to approach sellers with tact and kindness when you are interested in their property. If your story or personality inspires them, it is always a good card to have in your pocket. There are several ways to be proactive as a buyer. Here are a few:

Letter of motivation

Writing a personalized letter allows you to demonstrate your particular interest and commitment in your prospecting approach. It's all about timing! It's possible that your letter arrives at a turning point in the owner's life who didn't think they were selling, but jumps at the opportunity. A real estate broker can also make it smoother for you by sending the letter to the owners. Letters are also relevant when making purchase offers. The more personalized it is, the more your efforts will be appreciated and it will set you apart from the crowd.

The visit

Nothing beats human contact to convey your commitment and enthusiasm, but be careful not to be intrusive and to respect the privacy of the owners.

In conclusion, although the market is more competitive, it is still possible to get your hands dirty to find the best options for you. The help of our real estate brokers is always an asset not to be overlooked to help you navigate through the complexities of the real estate market and avoid unpleasant surprises, from prospecting to taking possession.